Category: Local SEO

What Is Local Search Marketing and How Do I Set Up My Local Search Marketing Strategy?

Local search marketing, like any other type of marketing, takes time to generate traffic and build business relationships. But the results are often worth it, because local search marketing helps create awareness, builds customer loyalty, generates sales, and makes a strong return on investment. Even if you have a website for a small business, local marketing should be a top priority. Here are some tips to help your small business succeed in local marketing. read more

Why Local Search Engine Optimization is Important

Local search engine optimization, or SEO for short, is a simple technique used by most business owners to increase the number of visitors that they get to their websites. Local search engine optimization is a simple method of increasing the ranking of a web site or a specific webpage in the general, unpaid results of a search engine called the Google Keyword Tool. The greater the number of local search engine results a website appears in the “local” search results, the more likely it will be clicked on and thereby increase the traffic to the website. read more