There are several ways that your local business can benefit from local SEO. In fact, local search accounts for a large part of online searches. This is why it’s important to incorporate the town or region name prominently into your page titles and descriptions. Include your business address and ZIP code as well. These elements will help you rank well in local searches and attract new customers. The more specific you are in your SEO strategy, the better. Here are some tips to improve your local SEO: read more

The three tiers of the SEO pyramid are the most fundamental tasks that a local SEO campaign should include. The competition is adept at doing these basics, so you must go above and beyond the basics to stand out. Find opportunities that your rivals haven’t yet explored. For example, Barrio Restaurant uses schema markup to display its phone number, prompting users to call the establishment. This is an excellent strategy for improving your local SEO rankings. read more

To make a name for yourself online, local SEO is vital. It is crucial because local searches often lead to conversions. As many as 80% of mobile searches end up in a purchase. By ranking highly in Google, you will be appearing in front of your potential customer when they are actively searching. This increases the chances of them making a purchase. However, implementing local SEO is not as simple as it seems. Here are some key tips to ensure that your local SEO campaigns are effective. read more